The Biggest Benefits Of eLearning For Employees

The modern business world is constantly evolving, and how we learn and develop our skills must also adapt.  ELearning is becoming an increasingly popular way for employees to gain knowledge and skills, and it offers a wide range of benefits for both employees and businesses.  This article will explore 9 of the most significant benefits …

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How To Leverage SEO For Brand Awareness 

Are you on your business’s marketing team, worried about building your brand awareness? If so, this article is here for you. We will guide you on leveraging search engine optimization (SEO)  so your company will be visible enough to attract an audience, build a strong brand and as a consequence, generate sales.  What Is SEO? …

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What is a Learning Management System (LMS)

Learning Management System or LMS as it is popularly known, is a term that is gaining more prominence with the rise of online courses. Learning Management System: what it is and what it is for A Learning Management System  as the name implies, is basically a SaaS (software as a service) that works like an …

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How to sell online courses

To sell online courses may seem like a simple task, after all your “product” is on the internet and you don’t have to worry about inventory space or delivery services. The promotion stage also promises to be more economical, since you can use resources such as social networks, blogs and other free tools. All this …

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Step by Step to Create a Visual Identity to Your Brand

What it means to create a visual identity? Is it choosing a name? Draw a logo? Set a color palette? Well, all of that and more. Create a visual identity for a brand: what is it? Branding professional Marty Neumeier defines a brand identity as “the outward expression of a brand, including its trademark, name, …

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Metaverse and education: what to expect in the coming years

Mark Zuckerberg popularized a word that until recently was only known among the most daring users of the technological world: metaverse. With an air of a science fiction movie, this word may be closer to being part of our reality than we imagine, and in this post we will better understand what it means and …

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How to write great content for your online school

When it comes to creating an online school, a lot is said about how to plan the content and in what formats it can be presented, such as videos, tutorials, audio, etc. However, regardless of the chosen format, one element will always be present, the texts.  Whether it’s in support materials, handouts, tests or your …

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Marketing Channels to Help You Drive Your Digital Strategy

Building a digital strategy is a tricky thing with all the marketing channels there are. You have to choose the ones your target audience is on, use the right keywords, write the right content, and make sure your website meets the expectations of picky Internet users. To help you out, we have gathered a list …

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