Inbound Marketing: How You Can Use It to Attract Customers

If you are starting an online business, you have probably heard of Inbound Marketing. Unlike traditional marketing, Inbound Marketing is focused on creating a customer relationship. Its premise is to deliver content and attract the audience to the product, rather than offering it directly to the consumer. What is Inbound Marketing? The term was coined …

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Setting up an online course

Setting up an online course is quite a mission, the first challenge to those who’ve decided have their own business and enter the elearning market. To help, in this post we will talk about the step by step you must take to accomplish this mission. Setting up an online course: educational entrepreneurs Before start setting …

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How to attract students for your online course

Create strategies to attract students it is necessary for the survival and growth of your business. To sell your online course you need to stand out among the competition and convince your audience of your product quality. ELearning Market Trends  Long considered an inferior option to traditional classroom teaching, online learning shows its validity and …

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How to Create an eBook to Sell More Online Courses 

A very useful tool for teaching online, to create an eBook is nothing more than producing a book in digital format. Simple to access through any electronic device, the virtual book has revolutionized not only the literary market, but also the eLearning market. Why Create an eBook for Your Business Two factors make an eBook …

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How to make more money from selling online courses

Your online course is now ready, available to the public, and your first students have started showing up. Great!  Now, how to maintain this growth? Is it possible to continue to profit indefinitely with the same material? To answer these questions, let’s understand a little more about the online courses market and how to refine …

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Why and how to promote your business on YouTube

Currently YouTube, when well used, is a real paradise for business growth, where you get consistent flow of traffic, leads and sales. If your business is not leveraging this channel as one of the tools in its marketing arsenal, you are missing out on opportunities. Why is YouTube so important? Most companies, when it comes …

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Frequently Asked Questions About SaaS 

Software as a Service or SaaS is already a technology known and used by many companies. But while for some people talking about SaaS is as common as talking about “cloud” on the internet, for others it still raises some questions. 7 Frequently Asked Questions About SaaS Software as a service is nothing more than …

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Using Affiliate Marketing to Improve Online Sales

Based on the partnership between brands, people, and businesses, affiliate marketing certainly has the potential to drive sales and generate significant revenue.  More than that, it’s a highly cost-effective lead generation tactic, where you pay according to campaign performance. What is Affiliate Marketing? Affiliate marketing is also known as performance based marketing. In short, brands …

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How to Create Videos for Online Courses 

Learning how to create videos is one of the primary concerns of those who decide to make online courses. Of course, for a good result, turn the phone’s camera to your face and start talking is not enough. But with proper planning, you can create better videos than you think. Why you should create videos …

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