However, of a thousand new companies incorporated to the economy annually, only few are successful and reach the fifth year of life. Most of entrepreneurs open their business motivated by resignation in employment, but they are not prepared, they don’t have the necessary knowledge to plan and manage their own business.

To start this journey with chance of success is necessary to study and planning, build a strong brand in the market using strategies of entrepreneurship and marketing.

How online courses can help your business succeed

Open a small business can be easy; so, many new entrepreneurs are investing all their resources to have their own business. But despite the capital and will, they are failing to do an adequate preparation and planning. What many don’t know, is that acquire the knowledge to mount marketing and management strategy is much easier than they imagine.

Today, through online courses, it is possible to invest little and learn a lot. Online platforms as Coursify offer courses with the most varied themes, easy to access and understand by smaller investment than a classroom instruction. In addition to all this, there is still the indisputable advantage of flexibility for the user to learn where and when they want and in time they have available.

Marketing and Sales courses, such as Digital Marketing, Personal Marketing, Social Marketing, Strategic Planning, Advertising and Marketing, Professional Success, Sales and even Telemarketing contain all of the necessary knowledge to new entrepreneurs and are available for whoever wants, you only have to access the internet and make a quick search.

These and many others related courses feature content of undeniable value for the path and success of any entrepreneur. They guide and help to disclose and strengthen your brand in the market, winning the public and customers for your business.

Everyone can have innovative ideas for products and companies that can achieve success, but few have any concrete concept on how to make it real, how to become an entrepreneur. For this reason a course of entrepreneurship before starting is essential. In it you learn how to make a business plan, identify the best niches, the step by step to open a company, all taxes levied on it and how to search for the correct investor.

Take advantage of the flexibility that online courses offer and before open your company, study. At home, at work, on the beach, in the lunch hour or on weekends, where and in which time you can. This simple effort can make all the difference in your professional future.

Want have your own business and be part of the successful entrepreneurs team? Enjoy, has never been so easy to acquire the necessary training like nowadays, when new online courses are available daily. If you are looking for or looking to host your own course, send an email to hello@coursify.me and find out what we can do for your business.

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Online courses are a solution increasingly sought by people who want to improve and expand their knowledge. Flexibility of time, place and time of learning are some of the factors attractive about distance education that is gaining more and more students, whether by reason of professional improvement as mentioned above or by some more good reasons that we will discuss here.

Take an online course and invest in you

First, a computer and internet access is all you need. Invest in yourself can cost much less than you think. Classes are expensive, everyone understands, and in addition to the monthly subscription, cost time, gas, material and a list that can be increasingly costly. This could even be a good excuse to stop study a few years ago, but the time is other and now all knowledge can be acquired from your living room.

Many companies already have taken advantage of this form of learning and offer online training for their employees, investing in skilled labor without having great costs with infrastructure and payment of overtime.

But if your company has not yet joined this practice, don’t wait seated and get left behind, invest in your self-development to ensure your place in the labor market. After all, having specialization courses in the curriculum is a great differential and increases the chances of realization, a new job or a promotion.

Online Courses are also a convenient, cost-effective way to learn and improve other areas of interest, in addition to the profession that you already have. It is possible to find on the internet courses in the most varied areas such as photography, cooking, writing, programming, mechanical, among many other knowledge that can help you learn more about something that you always liked and who knows, in the future, move from a simple hobby to a new career opportunity. An online course can give you the chance to work with something you have always dreamed of or at least create an extra source of income.

For those who have not yet decide what to do professionally, online courses offer a unique opportunity to learn a little about subjects that pique your interest, without the cost of a monthly university fee. Do a search, there are free courses and many others in various price ranges, choose, try, after all, the best way to find out if we like something is experiencing.

In short, our tips for anyone who is thinking about taking an online course are quite simple, however effective:

• Be disciplined and take seriously as if you were in a classroom.
• Do all the exercises, ask questions, take advantage of everything that the course has to offer.
• Do not rush, do the course in your own time, create the routine of studies that is best for you.
• Choose a course with practical applications, “get your hands dirty” is the best way to learn.
• Keep your certificates; they are valid for your curriculum and above all, for your personal satisfaction. After all, everything that is done with effort and dedication deserves recognition.

Coursify was created with the goal of helping professionals who are looking for an effective and secure platform to host their content and to serve as a means to provide online courses for those who seek knowledge. If you fall into any of these categories, send an e-mail to hello@coursify.me and discover how easy it is to join us.

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In addition to didactic and teaching methodology, nowadays, students are looking for much more in a teacher. To keep the interest in your class, you must be creative.

Keep the audience interested

Being creative is not benefits of a few, that, like many believe, are born with this gift. Creativity may be stimulate and developed like any other ability.

Through techniques and exercises which intend to stimulate the search for new ideas, versatile solutions, innovators or just a different way to do something, anyone can be creative.

For those who have the knowledge but are looking for a new way to expose their content to attract and maintain interested students, we organize some practices that can help you to think “outside the box”.

Brainstorm

It is a well-known technique that should not be underestimate, it is not in vain that ever creative group use it.

The idea is simple: think about the problem, ask a question about how to solve it, set a timer in three minutes and get start! During this time write everything that comes to you mind in answer to that question. No judgments, without censorship, no overthinking, just write it down. When the time is over, set another three minutes and analyze all your answers, cut the impossible to be made ones and number which will be your first choices.

This exercise helps to bring up new ideas and to develop a new flow of thought that can guide you to solution you look for.

Move

You are looking for the last two hours for your computer screen and nothing? Move! Offer not only a well deserve break to your mind but also new incentives. Watch a movie, take a walk, play with the dog, talk to someone, play a game. Is not for nothing that they say that the best hour to solve all your life problem is during the shower. Nothing like be relaxed to see clearly. 

Look for challenges

A creative person is usually the one who already saw or lived numerous situations. Get out your comfort zone. Look for different activities; give the other half of your brain a chance to develop too. Crosswords, Tetris, volunteer work, chess, theater, opposing fields that will demand all the abilities your brain is capable to process, but it is not used to. Thinking outside the box for innovative solutions requires that you search in places that most people would not. Challenge yourself to think different, do better, do not be pleased with little and the solution you are searching for will appear.

Give more credit to your ideas

We throw away many promising ideas for lack of courage to show then, insecurity about our own skills. If an idea seems good to you, trust your intuition. Even that it is out of standard, try. Make a test, listen to you intelligence and give it credit. All the ideas that lead to changes were consider crazy at first, all the ones that draw attention too. Try it!

With those simple practices you can develop new skills to help to make your course better. After that, all you have to do is contact Coursify through the e-mail hello@coursify.me to upload your content and is all settle to success.

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Marketing strategies for promote your business

Your online course is ready and it’s good, very good. You are a great professional, highly qualified and offer differentiated, professional and high quality service. Excellent, very important without a doubt, but not enough to ensure its success. After all, your future clients don’t know yet about any of that.

Doesn’t matter how good you are, without a good marketing strategy will be very hard to target audience. To develop a course is one thing, announce it is another.

To help you do that, we prepare five marketing tips.

1 – Know what sets you apart

Know what makes you different than anyone else is important, know how to explain what is that in a simple and quick way is more important yet. Who wishes to convince someone of something must show complete knowledge about the subject that is defending, and in case of questions, must be able to explain it in under a minute. Research competition, know your specialties, what only you are offering, gather all these information in topics that are easy to read and understand, create a portfolio, a list of services for those who are looking have a clear idea about what you can do.

2 – Build a solid online image

Nowadays most business are made through online sources. Companies look for new professionals and check references on online profiles and publications. Same happens when they look for other companies to realize some specific service. For those who have an online business is even more important have a well consolidated image, a strong portfolio and a good reputation on the Internet. Use your time to build a website or portfolio that shows your skills in an attractive and professional way. Get reviews and testimonials from clients that gives you credibility. Invest in a strong well elaborate content to improve your website status on search engines, what is an excellent mean to conquer new clients through organic search. Create quality content, relevant information about your business field, is the best way to get a better status between competitions without have to pay for it.

3 – Social Networks

Don’t underestimate the influence of social networks, used properly they can be a powerful marketing tool. Facebook, Twitter, LinkedIn, they all create possibilities and offer an open line of communication with the public, where your future clients are. Create a professional profile on Facebook, known by Fan page, and put in there all information about your business, like what it does and how to contact you. Update your page with information related to your services, upcoming events and anything else that you may be offering. You can also disclose your website address and attract people to it. LinkedIn is an excellent net for professionals’ contacts and your company must have a profile on it.

4 – Build a Network

Interact with other eLearning professionals. That’s right, the most number of people you know that work in the same field will help you to get new clients and more work. That’s because when a client asks for something you don’t offer is best to pass to another eLearning freelancer than to turn the job down. In another opportunity the professional that you indicate will remember to return the courtesy. By making friends in the same area you also find out about eLearning projects that wouldn’t have otherwise, what helps you to establish a bigger network. Go to networking events, join forums and debate groups, relate! After all, who is not seen is not remembered.

5 – Be a reference

Show what you know. Publish articles, varied material with relevant content. Be a reference in your niche. Publish articles in related websites or in your own website blog. Companies search for people who know what they are doing, who can pass credibility. If you write something about the aspects and benefits of online training for companies, there is a big chance that professionals who are looking for someone to train their employees will read your article and contact you.

We hope that these tips can boost your career. To put your course online and disclose it on Internet, get in touch with us through the email hello@coursify.me and we will do our best to help you.

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In June 2013, the friends Alexandre Fracazo, Fernando Garrido and Patrick Espake decided to join efforts to create an online education modern software. Unsatisfied with the solutions available in the market, they united their knowledge and developed a new software, with the purpose to revolutionize, connect people and make education fun and pleasant. That’s how Coursify was born.

Create the company demand a lot of hard work and union of the team to make decisions like choosing a name, logo, developing plataform technology and dedicate themselves to a profund study about online education. With a lot of determination, love and faith in what they do, today the partners are considered experts on e-learning.

Looking back, 2013 and 2014 were years of great achievements and lots of learning. In team’s view, Coursify passed through an amazing maturation during this time period. Now, about to start 2015, they feel that this will be the most special year of all, time to see their hard work recognized through the connection of more teachers and companies with their students.

Coursify team wishes to accompany your accomplishments in 2015 and through the next years. We have the most absolute certainty that we can offer the right partnership to you and your business. Come with us to build another part of this great history.

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