How to Market Your Online Cooking Courses

You’ve prepared a few mouth-watering online cooking courses, with incredible recipes, valuable tips and that special touch that only you know how to give. But now you have a question: how do you make the world discover all this deliciousness?  After all, it’s not enough to be a great chef — you need to put …

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Instagram Views: everything about Instagram’s new metric

Instagram Views is the most recent change that the social network has made to its metrics system for creators. By changing the main way the platform calculates the performance of each post, “Views” also aligns with Instagram’s expectations for 2025. In this article, we will explain what this new metric means, how it is calculated …

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10 Ways AI can help your social media strategy

Consistency is the key to any successful social media strategy, as maintaining a steady stream of quality content projects your brand in front of a larger audience. This is essential to building brand recognition and trust with your followers while ensuring that your content stays relevant and on top of their minds.  However, maintaining this …

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Selling on Instagram: 5 strategies for online course creators

Selling on Instagram is the path that many beginning entrepreneurs are taking to grow their business with little investment. Without a doubt, the access data and facilities that the platform offers justify this decision, and many professionals use it as their only digital sales channel. If you also want to learn how to use this …

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Algorithms: what content creators need to know

Algorithms are a true case of love and hate for everyone who creates content on the internet and wants engagement and an audience. You may have already wondered why some people get millions of likes and others barely get anyone to see them. Well, it’s all thanks to algorithms. They control visibility on social media, …

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7 Ways You Can Use SEO for Lead Generation

SEO can be a great tool for lead generation, increasing brand awareness and educating your core audience about your product.  In many cases, SEO is the first touchpoint with your company, and after an initial investment, it can generate leads with a very efficient ROI. Keep reading to know how you can use this tool …

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How to Get Better Images: 8 Photo Ideas for Creators

The quality and creativity of the images used in an online course not only enhance the overall appearance of the course, but also reinforce the professionalism of the instructor and help communicate the value of the content. This guide presents eight photo ideas designed to help you break out of creative ruts and create more …

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What is SlideShare?

Despite being a much talked about name in the virtual world, the SlideShare often leaves doubts as to its real purpose. Closely associated with PowerPoint, SlideShare is actually a free social network for content publishing.  In this post, we will better understand how the platform works and how you can use it to promote your …

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How to become a content creator on the internet

If you arrived in 2024 without asking yourself at least once how to become a content creator on the internet and profit from it, wow, you are certainly an exception. With the rise of social networks and thousands of people monetizing their profiles and pages, whether by making silly videos, teaching something or debating serious …

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