Vimeo: create quality videos to your online course

Vimeo is a platform on which users can upload, share and view videos. With over 70 million users, the tool offers videos in high quality and has gained preference among professionals who want to showcase their work. Why use videos in your online course A research conducted by Cisco found that global IP video traffic …

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Free online courses as strategy to attract students

The idea of creating and offering free online courses as a marketing strategy to attract students may not be new, but it is effective. Deliver content to the consumer is the basis of Inbound Marketing, unlike traditional marketing, it is focused on creating a relationship with the customer. How to get students with free online …

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How to sell online courses: Practical Guide to sell your course

How to sell online courses is a common question among professionals who are starting in the Distance Learning market. To get good results, there are some steps that must be defined and enforced carefully. Learn how to sell online courses The elearning market is booming, with even more and more higher education institutions offering distance …

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What you need to know about Inbound Marketing

Inbound Marketing, unlike traditional marketing, is focused on creating a relationship with the consumer. Its premise is to deliver content and attract the public to the product, instead of focusing on promote it directly. What says the largest research about Inbound Marketing The Inbound Marketing is a direct result of the change in consumer habits …

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Know how to create a newsletter to promote your online business

Direct communication channel with your audience, create a newsletter is a powerful strategy to promote your online business. To-do list to create a newsletter that converts A newsletter is a periodic publication sent by the company to its customers and potential customers. Often confused with e-mail marketing, the newsletter is more focused on content than …

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How to attract students for your online course

Create strategies to attract students it is necessary for the survival and growth of your business. To sell your online course you need to stand out among the competition and convince your audience of your product quality. 5 tips to attract students for your online course Attract students is win over people who are willing …

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How to make a satisfaction survey for online courses

You invested days, precious hours of your time to create your online course, preparing lessons the way you wanted, and now it’s ready, perfect, no need to change anything. Really? There’s only one way to know this for sure: making a satisfaction survey. 5 tips to prepare a satisfaction survey for online courses Satisfaction surveys …

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Digital marketing to promote online courses

To publicize your course and attract students, especially if you are starting in this market, it is important learn a bit about digital marketing and study strategies that are of great value to promote online courses. Promote online courses: what are the major challenges of the digital marketing A big advantage that the internet and …

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Lessons on Youtube: how to reach more people with your videos

Lessons on Youtube are a big preference both of whom teach, as those looking for information. Thanks to the facility this feature offers and the wide acceptance by the public, many marketers claim that in the coming years, online videos content will be as important and impactful as those shown on TV.   How to …

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