Copywriting: How to Create Powerful Sales Copy

Do you know that text that catches your attention on the internet, among countless others? So, this happens thanks to well-done copywriting. Great sales texts are out there, drawing our attention on landing pages, banners, emails and social media ads.  In this article, we’ll talk more about this conversion-focused writing and how to create messages …

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7 features that a good LMS offers for companies and professionals

Having a corporate LMS (Learning Management System) may seem like a tempting idea, but at the same time quite complex. A fact that many entrepreneurs are unaware of, is that the technology to have a teaching platform personalized already exists, is easily accessible, complete and requires low investment cost. Functions and benefits of an LMS …

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9 Tips for Creating Professional-Looking Videos

Creating videos with a good look doesn’t have to mean spending money on cameras and other production equipment.  You can get great results by paying attention to a few details during recording that make all the difference.  Creating Videos: How to Get Good Results with Few Money With smartphones making it possible to create videos …

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Digital Marketing: Tools for Optimizing Your Blog

Every passing day the battle for consumer attention increases. Traditional marketing loses space to digital marketing, which is faster, more focused and economical, and brands start to increase their interaction online, using blogs and social networks. The focus is content creation. Offer the consumer information of interest to attract a qualified audience and sell more. …

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10 Strategies to Promote and Market Your Podcast 

Thinking of starting a podcast? In this post we’ll show you why this can be a great channel to add to your marketing campaigns and generate revenue for your business. Why start a podcast? According to recent data, there are around 1 million active podcasts in the world, available in multiple channels and languages. A …

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5 Steps to Perfect Your Online Course Launch Strategy

Launching something new to the market is a big deal for a company. Whether updating a service or a new product, the goal is always to attract the user and the growth of the brand.  However, even if you have a quality product that can make a real difference to your customers, it will likely …

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Corporate Education and Online Training in Companies

Corporate Education for many is synonymous with business training. However, when we use this term we are talking about something that goes beyond employee training. Corporate Education: what it is Corporate Education consists of a training project developed by companies, which aims to “institutionalize a culture of continuous learning, providing the acquisition of new skills …

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How to know what my audience wants and attract leads

Want to create a successful online course and attract leads? Find out what your target audience wants. Neither your course nor your marketing campaigns can be successful if you don’t know who your personas are and what they really want and need. After all, only after knowing your target audience’s needs, preferences and problems can …

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Discover the best online payment platforms for your business

Gateways and payment processors make online payment simple and easy to manage. Necessary for those who want to make sales on the internet, let’s learn more about these services and what are the best options on the market today. Quick Guide to Online Payment Systems First of all, we’ve made a quick summary with some …

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