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How to Drive Traffic to Your Website Using a Blog

In order for your business to gain visibility in today’s busy digital marketplace, you need to drive traffic to your website. There are a number of advertising channels on the internet that you can (and should) use to accomplish this, but if qualified and organic traffic is your goal, start a blog as soon as …

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How to make more money from selling online courses

Your online course is now ready, available to the public, and your first students have started showing up. Great!  Now, how to maintain this growth? Is it possible to continue to profit indefinitely with the same material? To answer these questions, let’s understand a little more about the online courses market and how to refine …

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10 Ideas for Selling Online Courses at Black Friday 2019 

Biggest shopping event of the year, Black Friday 2019 takes place on November 29th, closely followed by Cyber ​​Monday, which happens on December 2nd. Unique opportunity for entrepreneurs and online retailers, if you have not yet prepared your strategy to double the sales of your online courses, it’s time to do it! What is Black …

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Step by Step to Create a Visual Identity to Your Brand

What it means to create a visual identity? Is it choosing a name? Draw a logo? Set a color palette? Well, all of that and more. Create a visual identity for a brand: what is it? Branding professional Marty Neumeier defines a brand identity as “the outward expression of a brand, including its trademark, name, …

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Why and how to promote your business on YouTube

Currently YouTube, when well used, is a real paradise for business growth, where you get consistent flow of traffic, leads and sales. If your business is not leveraging this channel as one of the tools in its marketing arsenal, you are missing out on opportunities. Why is YouTube so important? Most companies, when it comes …

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Frequently Asked Questions About SaaS 

Software as a Service or SaaS is already a technology known and used by many companies. But while for some people talking about SaaS is as common as talking about “cloud” on the internet, for others it still raises some questions. 7 Frequently Asked Questions About SaaS Software as a service is nothing more than …

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Using Affiliate Marketing to Improve Online Sales

Based on the partnership between brands, people, and businesses, affiliate marketing certainly has the potential to drive sales and generate significant revenue.  More than that, it’s a highly cost-effective lead generation tactic, where you pay according to campaign performance. What is Affiliate Marketing? Affiliate marketing is also known as performance based marketing. In short, brands …

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How to Create Videos for Online Courses 

Learning how to create videos is one of the primary concerns of those who decide to make online courses. Of course, for a good result, turn the phone’s camera to your face and start talking is not enough. But with proper planning, you can create better videos than you think. Why you should create videos …

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8 Things You Need to Know About Online Education

A lot of people always have a lot to say about online education. But few really speak knowingly. Depending on what you hear or read, distance learning can seem like a great solution or a huge problem. To make things clearer, we wrote this post. Online Education: Everything You Need to Know In an effort …

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