Tag Archive For "commercial strategies"
Storytelling: 5 techniques to impact your audience
Storytelling is the art of telling stories with the aim of conveying a message emotionally, capable of generating a feeling of identification on the part of the listener. In the context of marketing, education, entertainment and even corporate communication, storytelling is used to make information more impactful and engaging, creating an appeal that is difficult …
What is SlideShare?
Despite being a much talked about name in the virtual world, the SlideShare often leaves doubts as to its real purpose. Closely associated with PowerPoint, SlideShare is actually a free social network for content publishing. In this post, we will better understand how the platform works and how you can use it to promote your …
Why transfer your online training for cloud storage
Technology that changed the concept of flexibility and virtual accessibility, the cloud data storage is the best friend of distance education and online training. But exactly what does “in the cloud” mean and why does it bring great advantages, including economic ones, for companies and professionals? That’s what we’re going to see in this post. …
Video SEO: A Guide to Optimizing Your Videos for More Views
Although many recognize the importance of creating videos for online courses, few know how to exploit the full potential of this content to attract a larger audience. In this practical guide about Video SEO, we’ll cover everything you need to know to improve your videos’ rankings in search engines, increasing traffic and conversion. What is …
Career Growth: Why Pursue Course Certifications in 2024
Are you thinking about taking your career to new heights in 2024? The pursuit of course certifications might be the key to unlocking that next level of professional growth. In a market where standing out from the crowd is more critical than ever, certifications offer a potent combination – verifiable expertise and cutting-edge skills wrapped …
7 tools to improve business management in 2024
Managing a company is an arduous and complex task, requiring good planning, organization and tools aimed at business management. Fortunately, nowadays there are a large number of resources that make this task easier and more effective. In this post, we will look at some options and ideas that you can implement to manage your company …
Selling online courses: 5 marketing tips for beginners
Selling online courses is a very attractive alternative for different types of professionals. Even those who do not teach as their main activity see the option of recording educational videos and making them available on virtual platforms as an opportunity for extra income. However, creating a course is one thing, selling it is another. To …
Online payments: best options for small businesses
When it comes to receiving online payments, budding entrepreneurs and small businesses need to be especially aware of their options, as a smooth checkout process is vital to delighting and retaining customers. There are several online payment methods available for SMEs, from credit and debit cards to digital wallets. Check out everything you need to …
ChatGPT: how to use this tool to generate quality content
Artificial Intelligence with a focus on research and text generation, the ChatGPT became the most popular in the last two years. Despite causing controversy regarding its professional use, for those who need to produce content, it is undeniable that it can help save hours of work. In this article, we’ll cover everything you need to …
How to create an ad: 5 simple steps
To create an ad that stands out among the hundreds of ads we are bombarded with daily is a big challenge. Fortunately, or not, there is no magic formula. Making an ad that generates engagement is much more a matter of strategy and well-thought-out elements than creativity, as we will see below. How to create …
