7 Ways You Can Use SEO for Lead Generation

SEO can be a great tool for lead generation, increasing brand awareness and educating your core audience about your product.  In many cases, SEO is the first touchpoint with your company, and after an initial investment, it can generate leads with a very efficient ROI. Keep reading to know how you can use this tool …

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Large Language Models: how do AI LLMs work and which are the best?

LLMs, or Large Language Models, are basically artificial intelligence supercomputers that understand and generate text in natural language, like ChatGPT, which has become very popular in the last year.  In this post, we will better understand how this technology works, its advantages and disadvantages, the main models on the market today and how they can …

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Storytelling: 5 techniques to impact your audience

Storytelling is the art of telling stories with the aim of conveying a message emotionally, capable of generating a feeling of identification on the part of the listener. In the context of marketing, education, entertainment and even corporate communication, storytelling is used to make information more impactful and engaging, creating an appeal that is difficult …

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How to Get Better Images: 8 Photo Ideas for Creators

The quality and creativity of the images used in an online course not only enhance the overall appearance of the course, but also reinforce the professionalism of the instructor and help communicate the value of the content. This guide presents eight photo ideas designed to help you break out of creative ruts and create more …

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How to create slides for online courses

Create slides It’s a simple way to start putting together an online course and ensure that, even with little experience, you can produce a beautiful and professional looking material.  In this post, we’ve put together simple tips on text, formatting and slide design to help you start your course with a great presentation. Check it …

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Why transfer your online training for cloud storage

Technology that changed the concept of flexibility and virtual accessibility, the cloud data storage is the best friend of distance education and online training. But exactly what does “in the cloud” mean and why does it bring great advantages, including economic ones, for companies and professionals? That’s what we’re going to see in this post. …

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How to become a content creator on the internet

If you arrived in 2024 without asking yourself at least once how to become a content creator on the internet and profit from it, wow, you are certainly an exception. With the rise of social networks and thousands of people monetizing their profiles and pages, whether by making silly videos, teaching something or debating serious …

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5 Tips to Increase Online Courses Security

With the rise of the eLearning market, online courses security is a subject that has generated a lot of discussion, both due to the care taken with intellectual property and the data of instructors and students. If you take courses or work as a teacher, it’s worth checking out the online safety tips we’ve prepared. …

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