7 Ways You Can Use SEO for Lead Generation

SEO can be a great tool for lead generation, increasing brand awareness and educating your core audience about your product.  In many cases, SEO is the first touchpoint with your company, and after an initial investment, it can generate leads with a very efficient ROI. Keep reading to know how you can use this tool …

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What is SlideShare?

Despite being a much talked about name in the virtual world, the SlideShare often leaves doubts as to its real purpose. Closely associated with PowerPoint, SlideShare is actually a free social network for content publishing.  In this post, we will better understand how the platform works and how you can use it to promote your …

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Why transfer your online training for cloud storage

Technology that changed the concept of flexibility and virtual accessibility, the cloud data storage is the best friend of distance education and online training. But exactly what does “in the cloud” mean and why does it bring great advantages, including economic ones, for companies and professionals? That’s what we’re going to see in this post. …

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How to become a content creator on the internet

If you arrived in 2024 without asking yourself at least once how to become a content creator on the internet and profit from it, wow, you are certainly an exception. With the rise of social networks and thousands of people monetizing their profiles and pages, whether by making silly videos, teaching something or debating serious …

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Video SEO: A Guide to Optimizing Your Videos for More Views

Although many recognize the importance of creating videos for online courses, few know how to exploit the full potential of this content to attract a larger audience. In this practical guide about Video SEO, we’ll cover everything you need to know to improve your videos’ rankings in search engines, increasing traffic and conversion. What is …

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How to Create Engaging Multimedia Content for Online Courses

These days, creating engaging multimedia content has become more down to too much detail, especially for online courses, which need content-rich materials to maintain student engagement and enhanced outcomes. Developing a course that addresses different learning styles not only helps you attract more students, it also has a better chance of keeping them interested, increasing …

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Beginner’s Guide to Video Podcast Recording and Launch

A video podcast is an investment that can pay off big time. Why? More people are warming up to this format. So, it’s a nice way to grow your audience and keep them engaged.   But let’s be honest, creating and launching a video podcast isn’t the easiest thing. Between juggling the technical and creative parts, …

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7 tools to improve business management in 2024

Managing a company is an arduous and complex task, requiring good planning, organization and tools aimed at business management. Fortunately, nowadays there are a large number of resources that make this task easier and more effective. In this post, we will look at some options and ideas that you can implement to manage your company …

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Selling online courses: 5 marketing tips for beginners

Selling online courses is a very attractive alternative for different types of professionals.  Even those who do not teach as their main activity see the option of recording educational videos and making them available on virtual platforms as an opportunity for extra income. However, creating a course is one thing, selling it is another. To …

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8 Great AI Tools to Write Emails Faster and Better

With email marketing still being one of the best ways to attract customers and maintain a relationship with your audience, knowing how to write emails is a necessity. Fortunately, for those who have difficulty producing content, it is now possible to rely on good artificial intelligence software to create messages with quality and speed. In …

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