Category Archive For "Tutorials"
Facebook Pixel: what it is and how to use it
Advertising on Facebook is an effective form of internet marketing, however, to get maximum return and results, you need to use Facebook Pixel. Don’t you know what we’re talking about? Keep reading this article to learn more about what it is, how to create one and different ways to use a pixel to improve conversions …
MailChimp: create email campaigns to sell online courses
Among the many email marketing providers currently on the market, you’ve probably heard about MailChimp. Favorite among many companies, know a little more about this service and understand how it can help leverage your business. What is MailChimp? MailChimp is a web-based email marketing service. Its main function is to help companies and professionals create …
Creating online courses: how to set up an eLearning course
As the distance education market has heated up, many professionals and companies have started creating online courses, both as a way to earn extra income and to train employees easily. Although the idea seems simple, with so many technological resources available today, creating an online course requires planning and some practical tips, which we will …
Tips for choosing the right camera for recording videos
An indispensable item for recording videos, you must pay attention and extra care when choosing the camera used. As simple as it is to produce videos today, the right equipment and some shooting techniques can make all the difference in the result, highlighting your material among the competition. Recording videos: how to use your smartphone …
8 Proven techniques to improve the customer experience
Providing a great customer experience is one of the main differentials of any brand. Important retention factor, see some strategies to improve this aspect of your business. Why is the customer experience important for companies? Taking care of the customer’s entire experience with the brand, from the first contact to the post-sale, is essential to …
Practical Guide to SEO and Copywriting for Sales
Applying techniques of SEO and Copywriting for sales is essential to index your site in search engines and achieve better positioning in search results. This practical guide will cover practices such as the keyword research process and the production of content SEO-friendly. Importance of SEO and Copywriting for sales Anyone who wants to sell any …
How to boost your online course investing little
In times when the country’s economy does not help and the general budget tightens, extra effort is needed to keep your online course audience steady and growing. It takes focus and planning to find solutions that help you continue with your business, retaining customers and captivating new ones. To help your strategic planning, we have …
Instructional Design and Distance Education
Instructional Design or instructional project is the term commonly used to refer to pedagogical engineering, a set of methods, techniques and resources used in teaching-learning processes. In distance learning, its role is to facilitate learning through the construction of didactic material. Instructional design: basic principles In the book, Improving Adult Literacy Instruction: Supporting Learning and …
Digital marketing glossary: everything you need to know to promote your online business
Is defined as digital marketing communication actions carried out through the Internet, cell phones and other digital media that can be used to advertise and market products and businesses, attract and win customers and increase your network. To head into this world and successfully promote your online course, check out a list of terms and …
