Tag Archive For "education"
Step by step to build a brand for your business
Building a brand from scratch is no easy task. And we’re not even talking about the disclosure and recognition process, but about the definition of the name, logo, colors and so on. If you’re starting your online business and you need your audience to easily recognize and remember you, you need to build a brand. …
How To Leverage SEO For Brand Awareness
Are you on your business’s marketing team, worried about building your brand awareness? If so, this article is here for you. We will guide you on leveraging search engine optimization (SEO) so your company will be visible enough to attract an audience, build a strong brand and as a consequence, generate sales. What Is SEO? …
How to sell online courses
To sell online courses may seem like a simple task, after all your “product” is on the internet and you don’t have to worry about inventory space or delivery services. The promotion stage also promises to be more economical, since you can use resources such as social networks, blogs and other free tools. All this …
Step by Step to Create a Visual Identity to Your Brand
What it means to create a visual identity? Is it choosing a name? Draw a logo? Set a color palette? Well, all of that and more. Create a visual identity for a brand: what is it? Branding professional Marty Neumeier defines a brand identity as “the outward expression of a brand, including its trademark, name, …
How to write great content for your online school
When it comes to creating an online school, a lot is said about how to plan the content and in what formats it can be presented, such as videos, tutorials, audio, etc. However, regardless of the chosen format, one element will always be present, the texts. Whether it’s in support materials, handouts, tests or your …
Marketing Channels to Help You Drive Your Digital Strategy
Building a digital strategy is a tricky thing with all the marketing channels there are. You have to choose the ones your target audience is on, use the right keywords, write the right content, and make sure your website meets the expectations of picky Internet users. To help you out, we have gathered a list …