Tag Archive For "entrepreneur"
Start your own business: tips to new entrepreneurs
To start your own business is probably an idea that already crossed your mind. Whether it was because you had an innovative idea or simply to own your time, this is a common will that justifies why the number of new entrepreneurs continues to grow. When starting your own business, keep in mind … The …
What is an API and how important is it to your online business?
You have probably read or heard someone mention the term API before. It is often used by companies when talking about an application, operating system or website. APIs are used everywhere in today’s digital world and offer tremendous benefits for users and businesses, but have you ever wondered what an API really is, or how …
5 strategies to sell courses on the internet using social media
Social networks have proven they are here to stay. Now, you just have to know how to sell courses on the internet using these powerful communication channels. In 2020, purchases made through social media jumped from 22% to 34%, representing one third of small businesses sales in e-commerce. How to use social media to sell …
Facebook Pixel: what it is and how to use it
Advertising on Facebook is an effective form of internet marketing, however, to get maximum return and results, you need to use Facebook Pixel. Don’t you know what we’re talking about? Keep reading this article to learn more about what it is, how to create one and different ways to use a pixel to improve conversions …
Google Analytics: how to use to improve your business
Google Analytics is a free tool that you can use to track information about the way visitors interact with your website. From marketing campaign optimization to budget allocation, let’s take a look at how Google Analytics can benefit your company. Benefits that Google Analytics offers for your business Google Analytics is a web-based platform that …
Creating online courses: how to set up an eLearning course
As the distance education market has heated up, many professionals and companies have started creating online courses, both as a way to earn extra income and to train employees easily. Although the idea seems simple, with so many technological resources available today, creating an online course requires planning and some practical tips, which we will …
Podcast as a marketing tool: why and how to use it
For those who are not yet familiar with the term, podcast is an audio file made for the purpose of commenting and discussing a topic. Simple and inexpensive to produce, the podcast gained fame through websites that started using the tool as a medium to talk about subjects of interest, being widely used today as …
E-Learning market in 2020: data and forecasts for the next years
In a year marked by the covid-19 pandemic, which imposed strict social distance rules in several countries around the globe, all segments of the economy were affected in some way, including the e-Learning market. While some sectors have suffered, such as physical commerce, tourism and events, others have seen their businesses prosper. In this article, …
8 Proven techniques to improve the customer experience
Providing a great customer experience is one of the main differentials of any brand. Important retention factor, see some strategies to improve this aspect of your business. Why is the customer experience important for companies? Taking care of the customer’s entire experience with the brand, from the first contact to the post-sale, is essential to …
