How to grow your organic traffic on Facebook

Anyone who works in the digital environment knows that the success of any online business depends on the number of visitors it receives and how many of these convert into leads and, later, into paying customers.  That said, there are several paid ways to attract a greater number of people to your website, such as …

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10 Ideas for creating social media content

Creating social media content is part of the routine of any professional or brand that wants to establish itself in the market. However, continuously generating new posts is a lot of work and requires creativity. To help, we’ve rounded up 10 content ideas that have been tested and approved by brands with a strong digital …

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Marketing Channels to Help You Drive Your Digital Strategy

Building a digital strategy is a tricky thing with all the marketing channels there are. You have to choose the ones your target audience is on, use the right keywords, write the right content, and make sure your website meets the expectations of picky Internet users. To help you out, we have gathered a list …

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Choosing a Topic to Create a Successful Online Course

The key to creating a successful online course is choosing a topic that your audience really wants and needs to learn. Choosing the topic requires analysis and research, in order to arrive at a coherent result with good sales potential. Create an Online Course: Step-by-Step to Choosing a Topic Do you know the difference between …

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What is an e-Learning platform 

E-Learning, distance education, online learning, are some of the names given to this form of teaching that is gaining more and more space and followers. The advantages that online classes offer, such as flexibility of time, location and learning time, meet the needs generated by the lifestyle of most people, in which there is less …

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5 Steps to Create Promotional Videos for Your Online Course

Promotional videos have emerged as a powerful tool for creators of online courses and infoproducts in general, as a means of attracting an audience, presenting the product and conveying credibility. A well-crafted promotional video can be the difference between someone signing up for your course or not. Therefore, in this post we are going to …

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Email automation: how to use it in your marketing campaigns

One of the many reasons email marketing is such an effective strategy is email automation.  With this feature, you can configure emails to be automatically sent to your subscribers when they sign up for your list or when they take a specific action. Valuable tool for capturing and retaining customers, in this post we are …

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How to Study Online: Strategies to Get the Best Results

Due to job market competition and busy routine, many people take advantage of the flexibility that elearning courses offer to study online and improve their knowledge. However, despite the internet being a facilitator for learning, it also offers many distractions, and it takes great discipline not to lose focus and maintain a consistent study routine.  …

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Mobile marketing as a strategy to sell online courses

Mobile marketing is an umbrella term for different types of marketing through mobile devices.  With more than 6.7 billion people in the world using smartphones, let’s see how to apply this strategy to your business to increase sales. Advantages of Mobile Marketing to Sell Online According to the State of Mobile 2022, in 2021, people …

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