Content Marketing: why this strategy is essential for your business

Digital marketing strategy, the main focus of content marketing is to attract and engage customers through relevant content. Benefits of Content Marketing Content marketing is today one of the most effective and practical marketing strategies. With people tired of so much advertising on the Internet, the use of ad-blocking software increased by 30%  worldwide. This …

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How to sell online courses: Practical Guide to sell your course

How to sell online courses is a common question among professionals who are starting in the Distance Learning market. To get good results, there are some steps that must be defined and enforced carefully. Learn how to sell online courses The elearning market is booming, with even more and more higher education institutions offering distance …

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Know how to create a newsletter to promote your online business

Direct communication channel with your audience, create a newsletter is a powerful strategy to promote your online business. To-do list to create a newsletter that converts A newsletter is a periodic publication sent by the company to its customers and potential customers. Often confused with e-mail marketing, the newsletter is more focused on content than …

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How to create video lessons with more quality

Create video lessons dynamic, attractive and well produced is a common challenge for professionals who want to improve the quality of their online courses and attract more students. Although record video is not difficult, there are some precautions that should be taken to ensure a good end result. 3 Tips to Create Video Lessons More …

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Branding for online courses

Branding is the set of actions related to the management of brands. In other words, are the solutions that a brand needs to survive in the market. To transform your online courses company in a solid business, learn how to apply branding. 4 branding tips for online courses Far beyond the creation of a logo …

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3 Tips to Sell Online Courses

To sell online courses you need a concise strategic planning, or hardly your Distance Learning course will have a future in the market. Strategies to Sell Online Courses There is no miracle to sell online courses. As any other product that you want to sell in a competitive market, it is necessary to invest in …

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Sell online courses: how to manage your business cash flow

One of the biggest challenges for who is starting to sell online courses and want to turn this project into a profitable and solid business, is to know how to deal with the money purchased. Sell online courses: tips for controlling your cash flow Create and sell online courses is the bet of many professionals …

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Digital Marketing and SEO to promote your business online

Digital Marketing and SEO are subjects very discussed here, due to their importance in the online media plan of any company or professional who want to promote their business, product or service. Digital Marketing and SEO – Interview with Eduardo Bonfanti Digital Marketing and SEO are terms often used nowadays when it comes to online …

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