Tag Archive For "software"
Instagram: how to use it to promote your online course
In November 2019, Instagram revealed to have reached 1 billion users, of which more than 500 million access the platform daily. Thanks to this impressive figure, most companies today adopt Instagram as one of their main lead generation tools. Why and how to advertise on Instagram Despite the impressive number of users, Instagram has less …
Customer Journey Map: How to use this tool to sell more
In order to attract consumer attention in an information-saturated scenario, a user-centric tool has been developed: the Customer Journey Map. What is the Customer Journey Map ? The Customer Journey Map is a visual representation of the user’s journey, that is, the history of their relationship with the company, service, product or brand throughout the …
Setting up an online course
Setting up an online course is quite a mission, the first challenge to those who’ve decided have their own business and enter the elearning market. To help, in this post we will talk about the step by step you must take to accomplish this mission. Setting up an online course: educational entrepreneurs Before start setting …
Marketing Metrics: How to Track Your Online Course’s Marketing KPIs
Marketing metrics are the metrics that measure whether or not your outreach strategy is paying off. After all, if you put together a whole marketing strategy for your online course, dedicate yourself, invest time updating blog and social networks, you need to know if your efforts are working or if you need to try something …
Why and how to promote your business on YouTube
Currently YouTube, when well used, is a real paradise for business growth, where you get consistent flow of traffic, leads and sales. If your business is not leveraging this channel as one of the tools in its marketing arsenal, you are missing out on opportunities. Why is YouTube so important? Most companies, when it comes …
Frequently Asked Questions About SaaS
Software as a Service or SaaS is already a technology known and used by many companies. But while for some people talking about SaaS is as common as talking about “cloud” on the internet, for others it still raises some questions. 7 Frequently Asked Questions About SaaS Software as a service is nothing more than …
8 Things You Need to Know About Online Education
A lot of people always have a lot to say about online education. But few really speak knowingly. Depending on what you hear or read, distance learning can seem like a great solution or a huge problem. To make things clearer, we wrote this post. Online Education: Everything You Need to Know In an effort …
How to do keyword research for SEO
As Google constantly updates its search algorithms and companies strive to track and maintain a good position in search results, one thing remains consistent for professionals looking to optimize their sites: the need to do keyword research. What is keyword research and why is it important? Keyword research is the process of finding and analyzing …
Lead Nurturing: 6 effective tactics to nurture leads
Lead nurturing is the process of engaging a defined audience by providing relevant information at each stage of the customer journey. Some ways to achieve this are through targeted content, multichannel relationships, and personalization. The Importance of Lead Nurturing for Online Business In simple words, a lead is an individual or organization that shows interest …
