5 Steps to Writing a Great Audio Script for Online Courses

Writing an audio script for your online course videos before recording is a great way to ensure you produce quality content. With a script in hand, you avoid prolonged pauses during narration, repetition of words and possible language addictions, such as excessive interjections and slang. Reasons to write an audio script before recording videos For …

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5 strategies to sell courses on the internet using social media

Social networks have proven they are here to stay. Now, you just have to know how to sell courses on the internet using these powerful communication channels. In 2020, purchases made through social media jumped from 22% to 34%, representing one third of small businesses sales in e-commerce. How to use social media to sell …

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Corporate training and online education

The online education and corporate training began their relationship shyly, but the good results of this interaction made its partnerships solid and recognized.  After all, bosses and employees need to work according to the same guidelines, recycling their knowledge periodically to ensure the company’s growth and the delivery of better results. Importance of online education …

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Practical Guide to SEO and Copywriting for Sales

Applying techniques of SEO and Copywriting for sales is essential to index your site in search engines and achieve better positioning in search results. This practical guide will cover practices such as the keyword research process and the production of content SEO-friendly.  Importance of SEO and Copywriting for sales Anyone who wants to sell any …

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How to build an email list for your business

The ROI for email marketing remains the highest among all marketing strategies – $ 40 for every $ 1 spent. Which is why, a long email list is so desired by companies today. Importance of having a qualified email list Those who want to sell online know that they need to gain an audience. After …

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How to boost your online course investing little

In times when the country’s economy does not help and the general budget tightens, extra effort is needed to keep your online course audience steady and growing. It takes focus and planning to find solutions that help you continue with your business, retaining customers and captivating new ones. To help your strategic planning, we have …

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Screen Recorder: which is the best to create online courses

Screen Recorder is a software that allows you to capture and share videos from your computer screen. Resource commonly used to create tutorial videos, learn about the advantages and what are the best screen recorders currently on the market. Why use video in eLearning Videos are quickly becoming the most widely used tool for transmitting …

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Learn how to record videos at home

How to record videos at home is one of the main doubts of those who are thinking about creating online courses and want to develop good material without having to hire help. So we’ve put together some tips in this handy guide that will help you record quality videos at home. How to record videos …

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Customer Journey Map: How to use this tool to sell more

In order to attract consumer attention in an information-saturated scenario, a user-centric tool has been developed: the Customer Journey Map. What is the Customer Journey Map ? The Customer Journey Map is a visual representation of the user’s journey, that is, the history of their relationship with the company, service, product or brand throughout the …

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Inbound Marketing: How You Can Use It to Attract Customers

If you are starting an online business, you have probably heard of Inbound Marketing. Unlike traditional marketing, Inbound Marketing is focused on creating a customer relationship. Its premise is to deliver content and attract the audience to the product, rather than offering it directly to the consumer. What is Inbound Marketing? The term was coined …

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