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Online education is more highlighted than ever since it started the pandemic of the new coronavirus. Although classroom education offers indispensable benefits, especially for young people, the resources that online education offers to facilitate and diversify teaching are undeniable, making it more attractive and creative. Changes in education Let’s start with a simple fact: the …
Instructional Design or instructional project is the term commonly used to refer to pedagogical engineering, a set of methods, techniques and resources used in teaching-learning processes. In distance learning , its role is to facilitate learning through the construction of didactic material. Instructional design: basic principles In the book, Improving Adult Literacy Instruction: Supporting Learning …
Is defined as digital marketing communication actions carried out through the Internet, cell phones and other digital media that can be used to advertise and market products and businesses, attract and win customers and increase your network. To head into this world and successfully promote your online course, check out a list of terms and …
Do you create GREAT online courses or just good enough? With the eLearning market going through a phase of strong expansion, competition has increased significantly, and it is not time to play around. Strategies to improve your online courses and attract more students The COVID-19 pandemic closed schools and highlighted distance education as the only …
Ways to produce a good online course abound. There are countless resources that can be used, such as slides, pdf, ebooks, audios and what is usually the preference of the public, video lessons . 10 tips for producing quality video lessons The possibility of seeing and listening to the teacher, gives the class a more …
Conducting a satisfaction survey is an advantageous practice for companies and consumers. This action helps to establish a channel of dialogue with the public, which starts to feel more valued, and enables the company to offer a more assertive service, developed according to the needs and preferences of the consumer. Benefits of applying a satisfaction …
Buyer personas are semi-fictional representations of your ideal customers based on data and research. The definition of these characters helps your company to focus its time on qualified customers , guiding the development of products / services to meet their needs. Why is defining buyer personas important to your business? A Buyer Persona is your …
The eLearning market is expected to exceed US $ 241 billion by 2022 , so there are a ton of opportunities for anyone looking to start creating online courses. But, if you want to get a slice of this pie, you need to find a niche that people are looking for. In other words, it …
The days of being shy in front of the camera are over. Currently, to advertise your business you need to know about two things: production and video hosting platform. Why are videos important? Videos are everywhere. In social networks, websites, blogs, it is basically impossible to browse the internet and not see a variety of …
A common doubt for most people who are starting their own business, is how to charge for their services. Many professionals who are launching online courses simply don’t know how to create a business model that generates recurring revenue , which they can count on every month. It’s at this point that is worth looking …
