Entries Written By
Want to build customer loyalty and increase sales? Invest in email marketing . Best way to communicate with your audience, email campaigns are a powerful marketing strategy. What is email marketing? Email marketing is an email sent from a company to one or more potential customers. While everything in the digital world seems to change …
Webinar , have you heard of it? Among the various technological tools available to those who create online courses , this certainly deserves to be highlighted. Webinar: what it is A webinar is an online video seminar, which can be recorded or broadcast live. Currently, the main Webinar platforms are Youtube Live, Google Hangouts, WebinarJam …
How to record videos at home is one of the main doubts of those who are thinking about creating online courses and want to develop good material without having to hire help. So we’ve put together some tips in this handy guide that will help you record quality videos at home. How to record videos …
Video marketing is another feature of the arsenal of tools that you can use to sell courses online, but, let’s be fair, this is “The” feature. If you are remotely aware of the way people consume content on the internet today, you already know that videos are the big favorites of the moment. Not sure? …
How to start to create online courses leaves many people confused, therefore, nothing better than to follow a to-do list to gain more confidence. Simple guide to create online courses Not everyone has the same needs when they are just getting started to create online courses. Some people know exactly what will be the topic …
In November 2019, Instagram revealed to have reached 1 billion users , of which more than 500 million access the platform daily. Thanks to this impressive figure, most companies today adopt Instagram as one of their main lead generation tools . Why and how to advertise on Instagram Despite the impressive number of users, Instagram …
Retain customers and ensure a stable student base for your online course is ideal to have more peace of mind and guarantee a recurring income. Why retain customers is better than acquiring new ones? Although the focus of a company always seems to be on winning new customers, the truth is that keeping the current …
In order to attract consumer attention in an information-saturated scenario, a user-centric tool has been developed: the Customer Journey Map. What is the Customer Journey Map ? The Customer Journey Map is a visual representation of the user’s journey , that is, the history of their relationship with the company, service, product or brand throughout …
If you are starting an online business, you have probably heard of Inbound Marketing. Unlike traditional marketing, Inbound Marketing is focused on creating a customer relationship. Its premise is to deliver content and attract the audience to the product , rather than offering it directly to the consumer. What is Inbound Marketing? The term was …
Setting up an online course is quite a mission, the first challenge to those who’ve decided have their own business and enter the elearning market . To help, in this post we will talk about the step by step you must take to accomplish this mission. Setting up an online course: educational entrepreneurs Before start …
