Practical Guide to SEO and Copywriting for Sales

Applying techniques of SEO and Copywriting for sales is essential to index your site in search engines and achieve better positioning in search results. This practical guide will cover practices such as the keyword research process and the production of content SEO-friendly.  Importance of SEO and Copywriting for sales Anyone who wants to sell any …

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How to build an email list for your business

The ROI for email marketing remains the highest among all marketing strategies – $ 40 for every $ 1 spent. Which is why, a long email list is so desired by companies today. Importance of having a qualified email list Those who want to sell online know that they need to gain an audience. After …

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How to boost your online course investing little

In times when the country’s economy does not help and the general budget tightens, extra effort is needed to keep your online course audience steady and growing. It takes focus and planning to find solutions that help you continue with your business, retaining customers and captivating new ones. To help your strategic planning, we have …

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6 tips to make your online courses even better 

Do you create GREAT online courses or just good enough? With the eLearning market going through a phase of strong expansion, competition has increased significantly, and it is not time to play around. Strategies to improve your online courses and attract more students The COVID-19 pandemic closed schools and highlighted distance education as the only …

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How to create buyer personas for your business

Buyer personas are semi-fictional representations of your ideal customers based on data and research.  The definition of these characters helps your company to focus its time on qualified customers, guiding the development of products / services to meet their needs. Why is defining buyer personas important to your business? A Buyer Persona is your ideal …

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Recurring revenue: why this is a good idea for online courses

A common doubt for most people who are starting their own business, is how to charge for their services. Many professionals who are launching online courses simply don’t know how to create a business model that generates recurring revenue, which they can count on every month. It’s at this point that is worth looking at …

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SEO for beginners: a guide for digital entrepreneurs

Fundamental for those who have an online business and want to gain visibility in search results, check out this guide SEO for beginners that we have prepared to help you navigate the digital world. Seo for beginners: what is Search Engine Optimization and why it is important SEO (Search Engine Optimization) is a set of …

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Email Marketing: How to Create a Successful Email Campaign

Want to build customer loyalty and increase sales? Invest in email marketing. Best way to communicate with your audience, email campaigns are a powerful marketing strategy. What is email marketing? Email marketing is an email sent from a company to one or more potential customers. While everything in the digital world seems to change fast, …

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