How to increase organic traffic to your website

If someone says it’s easy to build organic traffic, don’t believe them. This is probably the job that will require the most investment of time and effort on your part. In an age of Facebook and Google Ads, spending a few dollars for immediate traffic is highly attractive. But it’s not sustainable. You get traffic …

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7 Types of infoproducts to increase your online sales

If you are starting in the digital market, want to attract an audience and start making online sales, creating infoproducts is the best way forward. Online sales: why and which infoproducts should I create? Teaching your potential customers how to solve a problem is the best way to get their attention and start building your …

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Know how much you can profit from selling online courses

Selling online courses is an international market/job in expansion.  Just to give you an idea, in 2015, the e-learning market was worth $107 billion, in 2018, $190 billion, and by 2025 it is expected to exceed $300 billion. Democratization of education Investment in lifelong education is an emerging trend. There are no more age limits …

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How to become an online teacher

Elearning can open up interesting opportunities for those who already teach face-to-face or for anyone who would like to become an online teacher, lecturing about a subject they have mastered. The flexibility that online education offers allows you to get started in this market even if you’re not sure you want to be a full-time …

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Copywriting: How to Create Powerful Sales Copy

Do you know that text that catches your attention on the internet, among countless others? So, this happens thanks to well-done copywriting. Great sales texts are out there, drawing our attention on landing pages, banners, emails and social media ads.  In this article, we’ll talk more about this conversion-focused writing and how to create messages …

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7 features that a good LMS offers for companies and professionals

Having a corporate LMS (Learning Management System) may seem like a tempting idea, but at the same time quite complex. A fact that many entrepreneurs are unaware of, is that the technology to have a teaching platform personalized already exists, is easily accessible, complete and requires low investment cost. Functions and benefits of an LMS …

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10 Strategies to Promote and Market Your Podcast 

Thinking of starting a podcast? In this post we’ll show you why this can be a great channel to add to your marketing campaigns and generate revenue for your business. Why start a podcast? According to recent data, there are around 1 million active podcasts in the world, available in multiple channels and languages. A …

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5 Steps to Perfect Your Online Course Launch Strategy

Launching something new to the market is a big deal for a company. Whether updating a service or a new product, the goal is always to attract the user and the growth of the brand.  However, even if you have a quality product that can make a real difference to your customers, it will likely …

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Corporate Education and Online Training in Companies

Corporate Education for many is synonymous with business training. However, when we use this term we are talking about something that goes beyond employee training. Corporate Education: what it is Corporate Education consists of a training project developed by companies, which aims to “institutionalize a culture of continuous learning, providing the acquisition of new skills …

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