With email marketing still being one of the best ways to attract customers and maintain a relationship with your audience, knowing how to write emails is a necessity.
Fortunately, for those who have difficulty producing content, it is now possible to rely on good artificial intelligence software to create messages with quality and speed.
In this post, we’ve gathered eight great AI options for writing emails in less time and with more conversion potential.
8 Best AI Tools to Write Emails
An AI email writer is any tool that allows generating email content using artificial intelligence.
These tools help entrepreneurs and marketing professionals to write engaging emails with greater agility, being of great help especially for those who do not have great skills of writing and copywriting.
The AI tools that are available today use Open AI’s GPT language model to power writing, so the results you can generate are relatively similar.
However, there are large differences in user interface, in the features and prices that may make a specific tool more or less suited to your needs.
See some of the best options on the market and choose yours!
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1. Copy.ai
Copy.ai is an email writer built around a chatbot.
It uses natural language processing (NLP) algorithms to generate text for a variety of purposes, such as writing emails, articles, product descriptions, ads, social media posts, and more.
A big advantage of Copy.ai is being able to search the web to use updated information, something that ChatGPT does not yet do.
Another difference is that it has several models of specific prompts for email marketing that you can adapt to your needs.
The tool also allows you to adjust the style, tone and length of the text, as well as having the option to review and edit the suggestions generated.
It is also capable of analyzing your existing content and creating new content with this style, further streamlining your email production.
Regarding the cost:
- Free to generate up to 2,000 words
- Paid plans start at $49
2. Flowrite
Inbox always full? Count with Flowrite to help you write emails quickly.
After installing the plugin, the tool is able to read your emails and generate multiple responses which you can paste and send or edit.
Of course, if you are going to use it to respond to customers, you need to avoid generic responses, which is why it is recommended to provide information to the AI to write more personalized emails.
You can also create templates to respond to specific types of emails you receive most frequently. For example, if you launched a course and are receiving a lot of messages asking about prices or what the classes will be like, create a response template and use it to respond to all these emails with just one click.
Regarding the cost:
- Free trial for 14 days
- Paid plans start at €5
3. Lavender
Lavender is a tool designed to write emails with sales purposes.
Its big difference is that its focus is on analyzing your existing emails and providing suggestions to improve them.
So, if your problem isn’t necessarily writing emails, but writing great emails, this is the perfect solution for you.
The software analyzes your messages and highlights issues such as generic and repeated terms, words and phrases that can trigger spam filters, and grammar or tone issues.
It searches the web for information about the recipient and his/her company, so you can personalize your emails quickly, which definitely saves you a lot of work time.
Note, however, that Lavender’s focus is on sales emails, and not messages more focused on informative content and customer relationships, such as those used in newsletters.
Regarding the cost:
- Free trial for 7 days
- Free plan to analyze 5 emails per month
- Paid plans start at $29
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4. Jasper
Formerly known as Conversion, Jasper.ai is a full writing assistant which can help you with email marketing campaigns and much more.
It offers features such as automatic creation of headlines, paragraphs, product descriptions, video scripts, among others.
The software also includes SEO tools to optimize content for search engines.
To write emails, it has a pre-built subject line generator and you can use your own prompts to create message content.
Simply provide data such as your company name, what your product does and the context to be included in the email, and the software will generate an entire email using this information.
One of the best in the industry, the tool also has a Chrome plugin so you can use it on any website.
This means you can generate content with AI while writing your email in Google Docs, Gmail or even in the editor of your email marketing tool.
Intuitive and easy to navigate, Jasper is one of the most feature-rich AI tools available, but it is also one of the most expensive.
Regarding the cost:
- Free trial for 7 days
- No free plan
- Paid plans start at $39
5. Lyne
With focus in generating highly personalized subject lines for email campaigns, Lyne is capable of creating hundreds of opening lines at once using your prospects’ LinkedIn profile or email address.
Simply upload a list of contacts and the tool uses content from the internet, such as social media profiles, podcast appearances, blogs, case studies or company websites, to meet leads and write content based on that information.
For example, it will analyze the lead’s LinkedIn profile and create intros and messages based on the school the person attended, their location, or awards they’ve won.
Once the tool creates this custom content, you can download it as a CSV file or send it to your email tool with one of the pre-built integrations.
AI created to help companies, it focuses on sales and is capable of sending personalized emails at scale.
Regarding the cost:
- Prepaid plan starts at $6
- Custom plans starting at $120
6. SmartWriter.ai
SmartWriter is a tool for content automation.
With a similar objective to Lyne, it creates personalized, high-quality content at scale.
The software is capable of searching the web and using publicly available prospect data from news stories, LinkedIn profiles, case studies, and more to write emails with sales purpose.
Their templates include subject lines, cold emails, LinkedIn outreach messages, and backlink request emails.
It can also be used to produce blog posts, social media posts, advertisements, etc.
Regarding the cost:
- Paid plans start at $49
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7. Phrasee
Phrasee is an artificial intelligence platform focused on creation and optimization of emails.
Its main function is to help companies improve their email marketing campaigns, increasing opening rates, clicks and conversions.
The platform uses advanced algorithms to analyze large data sets and identify language patterns that are most likely to generate engagement.
Based on this analysis, Phrasee automatically generates subject line variations, preview lines, and email body to help businesses find the most effective message.
In addition to automatic content generation, it also offers A/B testing capabilities so you can try different variations of emails and determine which generates the best results.
Regarding the cost:
- Not published. You need to get in touch to find out about the plans.
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8. ChatGPT
We couldn’t finish our list without mentioning the first of all.
With an already widely known interface, using the ChatGPT to write emails is simple (as well as free), since the user has plenty of control over the prompts used to achieve the expected results.
At the same time, it is necessary to offer the right guidance, that is, to enter the appropriate commands to obtain high-quality content, something that not everyone knows how to do.
This makes the other tools on this list a little more friendly for those who want to write emails and don’t know where to start.
Another point to be considered is that because it is popular and free, ChatGPT frequently reaches server capacity, during which it is unavailable to users without paid plans.
Regarding the cost:
- Free (GPT 3.5 technology) at times when capacity is not full
- US$20 for the Plus plan (GPT 4 technology)
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Write emails with great quality and sell more online courses
Far beyond writing emails, AI tools are of great help in creating and optimizing email marketing campaigns.
With powerful customer analytics, data tracking, and predictive analytics capabilities, it is possible to create more effective campaigns with higher conversion rates.
AI can quickly analyze consumer behaviors, identify new use cases and offer actionable insights for better strategy, making your message more persuasive and reaching the right audience.
For anyone who wants to sell online courses, email is one of the most recommended tools for relating to your audience and gaining loyal customers.
With the help of AI, it’s easier than ever to use this channel to promote and grow your business.
Complete eLearning platform, Coursify.me is the ideal solution for those who want to create, sell and advertise courses on the internet.
Serving businesses and professionals in more than 60 countries, the platform is a dynamic and customizable Learning Management System.
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To learn more, visit our website, test the platform and understand why we are the best option for your online course.