Tag Archive For "business"
How to Drive Traffic to Your Website Using a Blog
In order for your business to gain visibility in today’s busy digital marketplace, you need to drive traffic to your website. There are a number of advertising channels on the internet that you can (and should) use to accomplish this, but if qualified and organic traffic is your goal, start a blog as soon as …
Know how much you can profit from selling online courses
Selling online courses is an international market/job in expansion. Just to give you an idea, in 2015, the e-learning market was worth $107 billion, in 2018, $190 billion, and by 2025 it is expected to exceed $300 billion. Democratization of education Investment in lifelong education is an emerging trend. There are no more age limits …
7 features that a good LMS offers for companies and professionals
Having a corporate LMS (Learning Management System) may seem like a tempting idea, but at the same time quite complex. A fact that many entrepreneurs are unaware of, is that the technology to have a teaching platform personalized already exists, is easily accessible, complete and requires low investment cost. Functions and benefits of an LMS …
10 Strategies to Promote and Market Your Podcast
Thinking of starting a podcast? In this post we’ll show you why this can be a great channel to add to your marketing campaigns and generate revenue for your business. Why start a podcast? According to recent data, there are around 1 million active podcasts in the world, available in multiple channels and languages. A …
Corporate Education and Online Training in Companies
Corporate Education for many is synonymous with business training. However, when we use this term we are talking about something that goes beyond employee training. Corporate Education: what it is Corporate Education consists of a training project developed by companies, which aims to “institutionalize a culture of continuous learning, providing the acquisition of new skills …
How to know what my audience wants and attract leads
Want to create a successful online course and attract leads? Find out what your target audience wants. Neither your course nor your marketing campaigns can be successful if you don’t know who your personas are and what they really want and need. After all, only after knowing your target audience’s needs, preferences and problems can …
Discounts on online courses: should I apply?
Common doubt among those starting in the eLearning market, deciding whether it is worth giving discounts on online courses as a strategy to attract the consumer is a matter that should be carefully analyzed. Pros and Cons of Giving Discounts on Online Courses Offering discounts can be a powerful weapon to convert and build customer …
5 Steps to Writing a Great Audio Script for Online Courses
Writing an audio script for your online course videos before recording is a great way to ensure you produce quality content. With a script in hand, you avoid prolonged pauses during narration, repetition of words and possible language addictions, such as excessive interjections and slang. Reasons to write an audio script before recording videos For …
How to drive traffic to your website without pay for it
For those who are not familiar with the term, organic traffic is the visits that your website receives spontaneously, without you having to use paid advertisements for this. While paid ads are a great way to drive traffic to your website, when you run out of budget, it’s gone. To have a consistent stream of …
