Tag Archive For "digital marketing"
How to use TikTok to sell online courses
Launched in September 2016 in China, the TikTok quickly saw its global popularity soar. Today, it is one of the fastest growing social media platforms worldwide, with an ever-expanding user base and a significant impact on popular culture. Why use TikTok to promote your business? With one diverse and active user base worldwide, TikTok presents …
8 tips for creating online courses with success
If you are thinking about creating online courses or already have one, but you are not getting the expected results, this article is for you. We’ve gathered a lot of what we’ve learned in ten years in the eLearning market in eight valuable tips to help you. Check out! 8 Tips for creating online courses There …
Step by step to build a brand for your business
Building a brand from scratch is no easy task. And we’re not even talking about the disclosure and recognition process, but about the definition of the name, logo, colors and so on. If you’re starting your online business and you need your audience to easily recognize and remember you, you need to build a brand. …
Balancing Marketing Innovation with Advanced Security: A Digital Transformation Imperative
The run for digital transformation is an imperative in today’s digital age, where businesses continuously seek innovative ways to market their products and services. However, data privacy and security can often take a backseat in the quest for innovation. Companies must balance advancing marketing strategies while safeguarding confidential information from hackers and cybercriminals. This is …
How to Use a Learning Management System for Retail Employee Training
The retail industry has been under immense pressure for the last three years. Businesses have had to induce changes in their operations repeatedly, starting during the COVID-19 pandemic and massive lockdowns, and following with recent layoffs in anticipation of an economic slowdown. In times of economic uncertainty, one of the key assets for any retailer …
Email subject: 9 tips to create catchy lines and increase the open rate
You’ve created the perfect email, with crafted content, CTAs and beautiful design, now there’s just one thing left to do, convince the reader to open it. And that’s why the email subject it’s so important. The best email marketing campaign can yield little results if you fail to create compelling subject lines, and this post …
How To Leverage SEO For Brand Awareness
Are you on your business’s marketing team, worried about building your brand awareness? If so, this article is here for you. We will guide you on leveraging search engine optimization (SEO) so your company will be visible enough to attract an audience, build a strong brand and as a consequence, generate sales. What Is SEO? …
How to sell online courses
To sell online courses may seem like a simple task, after all your “product” is on the internet and you don’t have to worry about inventory space or delivery services. The promotion stage also promises to be more economical, since you can use resources such as social networks, blogs and other free tools. All this …
Step by Step to Create a Visual Identity to Your Brand
What it means to create a visual identity? Is it choosing a name? Draw a logo? Set a color palette? Well, all of that and more. Create a visual identity for a brand: what is it? Branding professional Marty Neumeier defines a brand identity as “the outward expression of a brand, including its trademark, name, …
