5 Common WordPress Issues And How To Fix Them

As a widely used content management platform, globally known for its adaptability and convenience of use, WordPress remains an essential tool for millions of website owners worldwide.  Unfortunately, yet unsurprisingly, no software exists without flaws or bugs, and the same holds true for it.  WordPress: How to fix 5 common issues This article aims at …

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Step by step to build a brand for your business

Building a brand from scratch is no easy task. And we’re not even talking about the disclosure and recognition process, but about the definition of the name, logo, colors and so on. If you’re starting your online business and you need your audience to easily recognize and remember you, you need to build a brand. …

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Balancing Marketing Innovation with Advanced Security: A Digital Transformation Imperative

The run for digital transformation is an imperative in today’s digital age, where businesses continuously seek innovative ways to market their products and services.  However, data privacy and security can often take a backseat in the quest for innovation. Companies must balance advancing marketing strategies while safeguarding confidential information from hackers and cybercriminals.  This is …

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How To Leverage SEO For Brand Awareness 

Are you on your business’s marketing team, worried about building your brand awareness? If so, this article is here for you. We will guide you on leveraging search engine optimization (SEO)  so your company will be visible enough to attract an audience, build a strong brand and as a consequence, generate sales.  What Is SEO? …

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How to sell online courses

To sell online courses may seem like a simple task, after all your “product” is on the internet and you don’t have to worry about inventory space or delivery services. The promotion stage also promises to be more economical, since you can use resources such as social networks, blogs and other free tools. All this …

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How to write great content for your online school

When it comes to creating an online school, a lot is said about how to plan the content and in what formats it can be presented, such as videos, tutorials, audio, etc. However, regardless of the chosen format, one element will always be present, the texts.  Whether it’s in support materials, handouts, tests or your …

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How To Hit The Ground Running With An Online Business

Planning on starting an online business? You definitely should.  Many people have set up their own online businesses in recent years either as their main job or as a way to earn on the side.  If you too want to enter this world full of possibilities, this post will offer a few suggestions for ways …

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How to grow your organic traffic on Facebook

Anyone who works in the digital environment knows that the success of any online business depends on the number of visitors it receives and how many of these convert into leads and, later, into paying customers.  That said, there are several paid ways to attract a greater number of people to your website, such as …

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10 Ideas for creating social media content

Creating social media content is part of the routine of any professional or brand that wants to establish itself in the market. However, continuously generating new posts is a lot of work and requires creativity. To help, we’ve rounded up 10 content ideas that have been tested and approved by brands with a strong digital …

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