How to write great content for your online school

When it comes to creating an online school, a lot is said about how to plan the content and in what formats it can be presented, such as videos, tutorials, audio, etc. However, regardless of the chosen format, one element will always be present, the texts.  Whether it’s in support materials, handouts, tests or your …

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Webinar: How to use it to sell online courses 

Webinar, have you heard of it? Among the various technological tools available to those who create online courses, this certainly deserves to be highlighted. Webinar: what it is A webinar is an online video seminar, which can be recorded or broadcast live.  Currently, the main Webinar platforms are Youtube Live, Google Hangouts, WebinarJam and GoToWebinar. …

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How to retain customers for your online courses

Retain customers and ensure a stable student base for your online course is ideal to have more peace of mind and guarantee a recurring income. Why retain customers is better than acquiring new ones? Although the focus of a company always seems to be on winning new customers, the truth is that keeping the current …

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How to turn your work into an online business

The world is increasingly digital, it is no secret. With much of the population opting for do everything online, like shopping, pay bills, work and study, it is no wonder that professionals are looking for a way to turn their work into an online business. Online business: how turn your work into an online enterprise …

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Persuasion techniques to sell online courses

Sell online courses, as well as any other service, is a task that requires knowledge of the market, target audience and techniques of promotion and sales. Sell goes far beyond just announce something, it is necessary that the product offered to stand in the midst of competition and that the customer is convinced to buy …

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Create Online Courses: Design and Video Editing Tips

Anyone who thinks to start creating online courses usually knows what to teach, but have difficulty when mounting the course. As the main challenges to create online courses are often the design and video editing, we interviewed a professional in the matter to explain the best way to do this. Learn how to create online …

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How to create online courses: Case Escola de Código

For anyone who is in doubt about create online courses, nothing better than hearing about how was the experience of those who ventured on this journey. Luckily, we have a lot examples, and we invite Patrick Espake, creator of the Escola de Código, to talk a little about why he decided to create online courses …

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