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Selling online courses is an international market/job in expansion. Just to give you an idea, in 2015, the e-learning market was worth $107 billion, in 2018, $190 billion, and by 2025 it is expected to exceed $300 billion . Democratization of education Investment in lifelong education is an emerging trend. There are no more age …
Elearning can open up interesting opportunities for those who already teach face-to-face or for anyone who would like to become an online teacher , lecturing about a subject they have mastered. The flexibility that online education offers allows you to get started in this market even if you’re not sure you want to be a …
Do you know that text that catches your attention on the internet, among countless others? So, this happens thanks to well-done copywriting . Great sales texts are out there, drawing our attention on landing pages, banners, emails and social media ads. In this article, we’ll talk more about this conversion-focused writing and how to create …
Having a corporate LMS (Learning Management System) may seem like a tempting idea, but at the same time quite complex. A fact that many entrepreneurs are unaware of, is that the technology to have a teaching platform personalized already exists, is easily accessible, complete and requires low investment cost. Functions and benefits of an LMS …
When teaching online, connecting with the student and keeping them interested in the lessons isn’t always easy. It takes creativity to engage the student . The truth is that eLearning requires different sets of skills from instructors than those used in an ordinary classroom. 6 strategies to engage the student in online education The COVID-19 …
Every passing day the battle for consumer attention increases. Traditional marketing loses space to digital marketing , which is faster, more focused and economical, and brands start to increase their interaction online, using blogs and social networks. The focus is content creation. Offer the consumer information of interest to attract a qualified audience and sell …
Thinking of starting a podcast ? In this post we’ll show you why this can be a great channel to add to your marketing campaigns and generate revenue for your business. Why start a podcast? According to recent data, there are around 1 million active podcasts in the world, available in multiple channels and languages. …
Launching something new to the market is a big deal for a company. Whether updating a service or a new product, the goal is always to attract the user and the growth of the brand. However, even if you have a quality product that can make a real difference to your customers, it will likely …
Corporate Education for many is synonymous with business training . However, when we use this term we are talking about something that goes beyond employee training . Corporate Education: what it is Corporate Education consists of a training project developed by companies, which aims to “institutionalize a culture of continuous learning, providing the acquisition of …
Want to create a successful online course and attract leads ? Find out what your target audience wants. Neither your course nor your marketing campaigns can be successful if you don’t know who your personas are and what they really want and need. After all, only after knowing your target audience’s needs, preferences and problems …
