Tag Archive For "commercial strategies"
Copywriting: How to Create Powerful Sales Copy
Do you know that text that catches your attention on the internet, among countless others? So, this happens thanks to well-done copywriting. Great sales texts are out there, drawing our attention on landing pages, banners, emails and social media ads. In this article, we’ll talk more about this conversion-focused writing and how to create messages …
7 features that a good LMS offers for companies and professionals
Having a corporate LMS (Learning Management System) may seem like a tempting idea, but at the same time quite complex. A fact that many entrepreneurs are unaware of, is that the technology to have a teaching platform personalized already exists, is easily accessible, complete and requires low investment cost. Functions and benefits of an LMS …
Digital Marketing: Tools for Optimizing Your Blog
Every passing day the battle for consumer attention increases. Traditional marketing loses space to digital marketing, which is faster, more focused and economical, and brands start to increase their interaction online, using blogs and social networks. The focus is content creation. Offer the consumer information of interest to attract a qualified audience and sell more. …
10 Strategies to Promote and Market Your Podcast
Thinking of starting a podcast? In this post we’ll show you why this can be a great channel to add to your marketing campaigns and generate revenue for your business. Why start a podcast? According to recent data, there are around 1 million active podcasts in the world, available in multiple channels and languages. A …
Corporate Education and Online Training in Companies
Corporate Education for many is synonymous with business training. However, when we use this term we are talking about something that goes beyond employee training. Corporate Education: what it is Corporate Education consists of a training project developed by companies, which aims to “institutionalize a culture of continuous learning, providing the acquisition of new skills …
How to know what my audience wants and attract leads
Want to create a successful online course and attract leads? Find out what your target audience wants. Neither your course nor your marketing campaigns can be successful if you don’t know who your personas are and what they really want and need. After all, only after knowing your target audience’s needs, preferences and problems can …
Discover the best online payment platforms for your business
Gateways and payment processors make online payment simple and easy to manage. Necessary for those who want to make sales on the internet, let’s learn more about these services and what are the best options on the market today. Quick Guide to Online Payment Systems First of all, we’ve made a quick summary with some …
SEO X GOOGLE ADS: WHAT is the BEST strategy for my business?
Google Ads and SEO are the two main SEM (Search Engine Marketing) tools and aim to generate results for your company in terms of traffic and conversions. However, despite having the same purpose, these two marketing strategies work quite differently, which can raise the question: which is more efficient? Which one is the right option …
Discounts on online courses: should I apply?
Common doubt among those starting in the eLearning market, deciding whether it is worth giving discounts on online courses as a strategy to attract the consumer is a matter that should be carefully analyzed. Pros and Cons of Giving Discounts on Online Courses Offering discounts can be a powerful weapon to convert and build customer …
