Tag Archive For "education"
How To Leverage SEO For Brand Awareness
Are you on your business’s marketing team, worried about building your brand awareness? If so, this article is here for you. We will guide you on leveraging search engine optimization (SEO) so your company will be visible enough to attract an audience, build a strong brand and as a consequence, generate sales. What Is SEO? …
How to sell online courses
To sell online courses may seem like a simple task, after all your “product” is on the internet and you don’t have to worry about inventory space or delivery services. The promotion stage also promises to be more economical, since you can use resources such as social networks, blogs and other free tools. All this …
Step by Step to Create a Visual Identity to Your Brand
What it means to create a visual identity? Is it choosing a name? Draw a logo? Set a color palette? Well, all of that and more. Create a visual identity for a brand: what is it? Branding professional Marty Neumeier defines a brand identity as “the outward expression of a brand, including its trademark, name, …
How to write great content for your online school
When it comes to creating an online school, a lot is said about how to plan the content and in what formats it can be presented, such as videos, tutorials, audio, etc. However, regardless of the chosen format, one element will always be present, the texts. Whether it’s in support materials, handouts, tests or your …
Marketing Channels to Help You Drive Your Digital Strategy
Building a digital strategy is a tricky thing with all the marketing channels there are. You have to choose the ones your target audience is on, use the right keywords, write the right content, and make sure your website meets the expectations of picky Internet users. To help you out, we have gathered a list …
Choosing a Topic to Create a Successful Online Course
The key to creating a successful online course is choosing a topic that your audience really wants and needs to learn. Choosing the topic requires analysis and research, in order to arrive at a coherent result with good sales potential. Create an Online Course: Step-by-Step to Choosing a Topic Do you know the difference between …