Tag Archive For "Learning Management System"
SEO X GOOGLE ADS: WHAT is the BEST strategy for my business?
Google Ads and SEO are the two main SEM (Search Engine Marketing) tools and aim to generate results for your company in terms of traffic and conversions. However, despite having the same purpose, these two marketing strategies work quite differently, which can raise the question: which is more efficient? Which one is the right option …
Discounts on online courses: should I apply?
Common doubt among those starting in the eLearning market, deciding whether it is worth giving discounts on online courses as a strategy to attract the consumer is a matter that should be carefully analyzed. Pros and Cons of Giving Discounts on Online Courses Offering discounts can be a powerful weapon to convert and build customer …
5 Steps to Writing a Great Audio Script for Online Courses
Writing an audio script for your online course videos before recording is a great way to ensure you produce quality content. With a script in hand, you avoid prolonged pauses during narration, repetition of words and possible language addictions, such as excessive interjections and slang. Reasons to write an audio script before recording videos For …
How to drive traffic to your website without pay for it
For those who are not familiar with the term, organic traffic is the visits that your website receives spontaneously, without you having to use paid advertisements for this. While paid ads are a great way to drive traffic to your website, when you run out of budget, it’s gone. To have a consistent stream of …
Email marketing: strategies and tips for small business
If you are a small business owner – regardless of the industry – email marketing can help you promote better customer relationships and build a stronger and more solid brand. With the right planning, you can implement an effective email marketing strategy with a low investment cost. Steps to build your email marketing strategy Email …
Step by step to start your own business
Setting up your own business is the dream of an increasing number of people. Working with what you like and having more autonomy in relation to time and routine are advantages that motivate new entrepreneurs. Undoubtedly, starting your own business can be extremely rewarding. However, it is also a job that requires dedication and careful …
Launching online courses: how to launch my course
There are no rules when it comes to launching online courses. The best format to be adopted is one that fits your business model and meets the expectations of your audience. Launching online courses: permanent and temporary courses Before launching online courses, it is necessary to decide how they will be made available to the …
How to Measure the Effectiveness of Your Online Business Training
Conducting an online business training has a number of benefits for both your business and your employees. Empowerment through distance learning courses, in addition to saving resources and overtime, contributes to increasing the productivity, creativity and competitive advantage of your staff, which means an excellent return on investment (ROI). Online Business Training: The Importance of …
Start your own business: tips to new entrepreneurs
To start your own business is probably an idea that already crossed your mind. Whether it was because you had an innovative idea or simply to own your time, this is a common will that justifies why the number of new entrepreneurs continues to grow. When starting your own business, keep in mind … The …
