Tag Archive For "marketing"
Copywriting: How to Create Powerful Sales Copy
Do you know that text that catches your attention on the internet, among countless others? So, this happens thanks to well-done copywriting. Great sales texts are out there, drawing our attention on landing pages, banners, emails and social media ads. In this article, we’ll talk more about this conversion-focused writing and how to create messages …
10 Strategies to Promote and Market Your Podcast
Thinking of starting a podcast? In this post we’ll show you why this can be a great channel to add to your marketing campaigns and generate revenue for your business. Why start a podcast? According to recent data, there are around 1 million active podcasts in the world, available in multiple channels and languages. A …
SEO X GOOGLE ADS: WHAT is the BEST strategy for my business?
Google Ads and SEO are the two main SEM (Search Engine Marketing) tools and aim to generate results for your company in terms of traffic and conversions. However, despite having the same purpose, these two marketing strategies work quite differently, which can raise the question: which is more efficient? Which one is the right option …
5 Steps to Writing a Great Audio Script for Online Courses
Writing an audio script for your online course videos before recording is a great way to ensure you produce quality content. With a script in hand, you avoid prolonged pauses during narration, repetition of words and possible language addictions, such as excessive interjections and slang. Reasons to write an audio script before recording videos For …
How to drive traffic to your website without pay for it
For those who are not familiar with the term, organic traffic is the visits that your website receives spontaneously, without you having to use paid advertisements for this. While paid ads are a great way to drive traffic to your website, when you run out of budget, it’s gone. To have a consistent stream of …
Sales funnel: what is and how to create one for your business
One of the fundamental concepts of digital marketing is the sales funnel. Although it may sound strange, this strategic model is so effective that many professionals built careers on implementing this unique concept in the business world. What is a Sales Funnel A sales funnel is the visual representation of the customer journey, describing from …
Email marketing: strategies and tips for small business
If you are a small business owner – regardless of the industry – email marketing can help you promote better customer relationships and build a stronger and more solid brand. With the right planning, you can implement an effective email marketing strategy with a low investment cost. Steps to build your email marketing strategy Email …
Step by step to start your own business
Setting up your own business is the dream of an increasing number of people. Working with what you like and having more autonomy in relation to time and routine are advantages that motivate new entrepreneurs. Undoubtedly, starting your own business can be extremely rewarding. However, it is also a job that requires dedication and careful …
