Category Archive For "Digital Marketing"
5 strategies to sell courses on the internet using social media
Social networks have proven they are here to stay. Now, you just have to know how to sell courses on the internet using these powerful communication channels. In 2020, purchases made through social media jumped from 22% to 34%, representing one third of small businesses sales in e-commerce. How to use social media to sell …
Facebook Pixel: what it is and how to use it
Advertising on Facebook is an effective form of internet marketing, however, to get maximum return and results, you need to use Facebook Pixel. Don’t you know what we’re talking about? Keep reading this article to learn more about what it is, how to create one and different ways to use a pixel to improve conversions …
MailChimp: create email campaigns to sell online courses
Among the many email marketing providers currently on the market, you’ve probably heard about MailChimp. Favorite among many companies, know a little more about this service and understand how it can help leverage your business. What is MailChimp? MailChimp is a web-based email marketing service. Its main function is to help companies and professionals create …
Google Analytics: how to use to improve your business
Google Analytics is a free tool that you can use to track information about the way visitors interact with your website. From marketing campaign optimization to budget allocation, let’s take a look at how Google Analytics can benefit your company. Benefits that Google Analytics offers for your business Google Analytics is a web-based platform that …
Tips for choosing the right camera for recording videos
An indispensable item for recording videos, you must pay attention and extra care when choosing the camera used. As simple as it is to produce videos today, the right equipment and some shooting techniques can make all the difference in the result, highlighting your material among the competition. Recording videos: how to use your smartphone …
Podcast as a marketing tool: why and how to use it
For those who are not yet familiar with the term, podcast is an audio file made for the purpose of commenting and discussing a topic. Simple and inexpensive to produce, the podcast gained fame through websites that started using the tool as a medium to talk about subjects of interest, being widely used today as …
8 Proven techniques to improve the customer experience
Providing a great customer experience is one of the main differentials of any brand. Important retention factor, see some strategies to improve this aspect of your business. Why is the customer experience important for companies? Taking care of the customer’s entire experience with the brand, from the first contact to the post-sale, is essential to …
10 Tips for Selling Online Courses at Black Friday 2020
Biggest shopping event of the year, Black Friday 2020 takes place on November 27th, closely followed by Cyber Monday, which happens on November 30th. Unique opportunity for entrepreneurs and online retailers, if you have not yet prepared your strategy to double the sales of your online courses, it’s time to do it! What is Black …
Benefits of Affiliate Marketing for Your Business
Affiliate marketing is an excellent way for you to make your business grow with the help of third parties, through reward by performance. Strategy widely used today, let’s analyze how it works and what are the advantages of this method of dissemination. What is Affiliate Marketing Affiliate Marketing is a type of business relationship in …
Practical Guide to SEO and Copywriting for Sales
Applying techniques of SEO and Copywriting for sales is essential to index your site in search engines and achieve better positioning in search results. This practical guide will cover practices such as the keyword research process and the production of content SEO-friendly. Importance of SEO and Copywriting for sales Anyone who wants to sell any …
