Tag Archive For "search engines"
5 Common WordPress Issues And How To Fix Them
As a widely used content management platform, globally known for its adaptability and convenience of use, WordPress remains an essential tool for millions of website owners worldwide. Unfortunately, yet unsurprisingly, no software exists without flaws or bugs, and the same holds true for it. WordPress: How to fix 5 common issues This article aims at …
How To Leverage SEO For Brand Awareness
Are you on your business’s marketing team, worried about building your brand awareness? If so, this article is here for you. We will guide you on leveraging search engine optimization (SEO) so your company will be visible enough to attract an audience, build a strong brand and as a consequence, generate sales. What Is SEO? …
Step by Step to Create a Visual Identity to Your Brand
What it means to create a visual identity? Is it choosing a name? Draw a logo? Set a color palette? Well, all of that and more. Create a visual identity for a brand: what is it? Branding professional Marty Neumeier defines a brand identity as “the outward expression of a brand, including its trademark, name, …
How to grow your organic traffic on Facebook
Anyone who works in the digital environment knows that the success of any online business depends on the number of visitors it receives and how many of these convert into leads and, later, into paying customers. That said, there are several paid ways to attract a greater number of people to your website, such as …
10 Ideas for creating social media content
Creating social media content is part of the routine of any professional or brand that wants to establish itself in the market. However, continuously generating new posts is a lot of work and requires creativity. To help, we’ve rounded up 10 content ideas that have been tested and approved by brands with a strong digital …
Marketing Channels to Help You Drive Your Digital Strategy
Building a digital strategy is a tricky thing with all the marketing channels there are. You have to choose the ones your target audience is on, use the right keywords, write the right content, and make sure your website meets the expectations of picky Internet users. To help you out, we have gathered a list …
SSL Certificate and HTTPS Protocol: Learn how to keep your website secure
Few people understand the importance of the protocol HTTPS that comes along with the SSL certificate (Secure Socket Layer). However, it is essential to know the details of this technology, especially if you are considering creating a website. Data protection is essential for creating a safe environment for users. More and more regulations are imposed …
How Paid Ads Work in Digital Marketing
Paid ads are part of the digital marketing strategy of many companies for one simple reason: they deliver results. Important for anyone who wants to spread their brand faster, see everything you need to know about paid ads and how to use them to bring visibility to your business. Why invest in paid ads? There …
How to get more views on YouTube for free
Most people who produce content on the internet these days want to know: how to get more views on YouTube? Platform with high engagement power, learn how to get more views for your videos and increase your online sales. 14 Strategies to get more views on YouTube The second most accessed platform in the world, …