Category Archive For "Digital Marketing"
How to grow your organic traffic on Facebook
Anyone who works in the digital environment knows that the success of any online business depends on the number of visitors it receives and how many of these convert into leads and, later, into paying customers. That said, there are several paid ways to attract a greater number of people to your website, such as …
10 Ideas for creating social media content
Creating social media content is part of the routine of any professional or brand that wants to establish itself in the market. However, continuously generating new posts is a lot of work and requires creativity. To help, we’ve rounded up 10 content ideas that have been tested and approved by brands with a strong digital …
Marketing Channels to Help You Drive Your Digital Strategy
Building a digital strategy is a tricky thing with all the marketing channels there are. You have to choose the ones your target audience is on, use the right keywords, write the right content, and make sure your website meets the expectations of picky Internet users. To help you out, we have gathered a list …
5 Steps to Create Promotional Videos for Your Online Course
Promotional videos have emerged as a powerful tool for creators of online courses and infoproducts in general, as a means of attracting an audience, presenting the product and conveying credibility. A well-crafted promotional video can be the difference between someone signing up for your course or not. Therefore, in this post we are going to …
Email automation: how to use it in your marketing campaigns
One of the many reasons email marketing is such an effective strategy is email automation. With this feature, you can configure emails to be automatically sent to your subscribers when they sign up for your list or when they take a specific action. Valuable tool for capturing and retaining customers, in this post we are …
Mobile marketing as a strategy to sell online courses
Mobile marketing is an umbrella term for different types of marketing through mobile devices. With more than 6.7 billion people in the world using smartphones, let’s see how to apply this strategy to your business to increase sales. Advantages of Mobile Marketing to Sell Online According to the State of Mobile 2022, in 2021, people …
9 Online Strategies to Increase Sales
The retail industry has undergone major changes in the last decade, opening up more space for e-commerce. But while the internet presents companies with a whole host of exciting new opportunities to increase sales, it is not without its challenges. With an estimated 12 to 24 million e-commerce sites worldwide, competition for customers is fierce, …
How to generate leads for your online course
The main purpose of Digital Marketing is to generate leads for your company, that is, to attract potential customers through your online channels. What is leads generation? Lead generation is the process of collecting contact information from potential customers and obtaining permission to contact them with offers and updates from your company. Because email marketing …